Porsche has announced its plans to increase production of its Taycan EV significantly. The company has faced production limitations due to supply chain issues, specifically a shortage of high-voltage heaters, according to Porsche’s financial chief Lutz Meschke.
While Porsche is not a high-volume automaker, it has still been impacted by parts shortages and supply chain disruptions faced by the industry since the onset of the COVID-19 pandemic.
Despite these issues, Porsche reports that demand for the Taycan remains strong worldwide, with many customers waiting months for their EVs. The decline in market share can only be attributed to supply chain problems and a lack of parts. In Q1 2023, Porsche sold 9,152 Taycans, a decrease of over 3% from the previous year. However, the Taycan was still the second-best-selling electric car, second only to Porsche’s flagship 911.
To address the supply chain issues, the focus for the Taycan in Q1 was to deliver spare high-voltage heaters to existing customers. A few Taycan EVs and Audi e-tron GT models were produced with faulty heaters, which Porsche replaced.
However, this led to a bottleneck in the production of new models. The company has now resolved the issue with the help of its supplier, and it is on track for a “very steep ramp-up curve” in production. Meschke expressed confidence that Porsche will still meet its battery-electric vehicle (BEV) share target of 12-14% for the year.
Overall, Porsche’s share of fully electric car sales versus gas car sales dropped from 13.9% to 11.4% in Q1 2023. Despite this, the company remains optimistic about the future of its EV line.
BluSmart is an Indian ride-hailing startup that exclusively uses electric vehicles. The company was founded in December 2019 with the goal of providing a greener ride-hailing option in the Indian market. BluSmart has raised significant funding from investors like BP Ventures and has expanded to cover two of India’s biggest cities, Delhi and Bangalore. The startup finances drivers’ cars, sets up electric charging infrastructure working with partners, and is getting involved in electric-car manufacturing with partner GenSol Engineering Ltd. BluSmart aims to provide customers with clean, reliable rides while generating better income for drivers and the platform.
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